Design

Coolors Pro

Fast color palette generator with export tools

Visit Coolors Pro
★4.5ratingPricing · FreemiumRising
The FalcoScan Intel PanelCoolors Pro · Design
Data updated 2 November 2026
Opportunity
Moderate
Band
Saturation
Contested
Band
Wrapper risk
Low
Band
Momentum
Rising
Market trend
Rating
4.5
of 5 · FalcoScan rating

Design AI has a narrow moat on average, from the moat scores of its rated products. What protects Design AI tools, and the widest moats

The Brief

What Coolors Pro does

Coolors Pro adds palette history, custom fonts, gradients, and contract ratio checking to the free version.

How Coolors Pro compares with its closest alternatives

4 of the 5 closest alternatives have a free plan, as Coolors Pro does. 2 of the 5 offer an API; FalcoScan's records show none for Coolors Pro. Coolors Pro offers a web app. Of the alternatives, 4 offer a web app. Coolors Pro was founded in 2013; the alternatives were founded between 2012 and 2018, 1 of them earlier. The alternatives with a known headquarters are in the United States and South Korea.

Market position · Design

How Coolors Pro compares in Design

Coolors Pro has moderate opportunity and sits in the middle third of 352 live Design tools on FalcoScan. Across Design, the average opportunity score is 52.4 and the average saturation score 41.5. FalcoScan rates Coolors Pro's own market position as contested. 54 of the 352 operating Design tools have hot momentum, and FalcoScan has recorded 23 shutdowns in the category.

Coolors Pro compared with its closest alternatives
ProductOpportunitySaturationPricingPricing fromFree planAPIPlatformsMomentum
Coolors ProFounded 2013ModerateContestedFreemium—YesNoWebRising
Khroma AI PaletteFounded 2018 · Remote-firstHighOpenFree—YesNoWebRising
Khroma Color AIFounded 2018 · Remote-firstModerateOpenFree—YesNoWebStable
Figma VariablesFounded 2012 · San Francisco, United StatesModerateContestedFreemium—YesYesWebRising
Rive AnimationFounded 2018 · San Francisco, United StatesHighOpenFreemium—YesYesWeb, APIHot
ProtoPie StudioFounded 2016 · Seoul, South KoreaModerateContestedPaid—NoNoDesktopRising

Exact opportunity and saturation scores for all 6 of these, and where each ranks in Design.

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What it ships with

Capabilities & who uses it

The capabilities Coolors Pro exposes to builders and the verticals it currently serves.

AI Capabilities
Classification
Industry Verticals
MarketingSoftware
Tagged

Coolors Pro shows up when builders search for these

colorpalettecontrast
Similar tools · Design

Alternatives to Coolors Pro

Products still running that do the same job, from the design market and related ones, closest match first.

See the Design market
Design
Khroma AI Palette

AI color tool that learns your taste

★ 4.4Opportunity High
Free
Design
Khroma Color AI

AI color palette generator trained on designer preferences

★ 4.3Opportunity Moderate
Free
Design
Figma Variables

Design tokens and variables in Figma

★ 4.7Opportunity Moderate
Freemium
Design
Rive Animation

Real-time interactive animation for products

★ 4.6Opportunity High
Freemium
Design
ProtoPie Studio

High-fidelity interactive prototyping

★ 4.5Opportunity Moderate
Paid
Design
Realtime Colors Preview

Visualize color palettes on a real UI

★ 4.5Opportunity Moderate
Free
Featured in
Questions

Coolors Pro: common questions

Is Coolors Pro free?

Coolors Pro has a free tier, with paid plans.

What are the best alternatives to Coolors Pro?

The closest alternatives to Coolors Pro that are still running, matched on the AI capabilities, uses and audience they share, are Khroma AI Palette, Khroma Color AI, Figma Variables, Rive Animation, and ProtoPie Studio.

Is Coolors Pro still running?

Yes. As of 2 November 2026, FalcoScan lists Coolors Pro as operating at coolors.co.

Does Coolors Pro have an API?

FalcoScan's records show no public API for Coolors Pro.

Who is Coolors Pro for?

Coolors Pro is built for designers.

How do I sign in to Coolors Pro?

Sign in on Coolors Pro's own website, coolors.co. FalcoScan reviews Coolors Pro but does not run its accounts, so logins, passwords and billing are handled by Coolors Pro directly.

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