Writing

Merlin AI

ChatGPT superpowers on every website you visit

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★4.3ratingPricing · Freemium from $19/moRising
The FalcoScan Intel PanelMerlin AI · Writing
Data updated 2 November 2026
Opportunity
Low
Band
Saturation
Crowded
Band
Wrapper risk
Elevated
Band
Momentum
Rising
Market trend
Rating
4.3
of 5 · FalcoScan rating

Writing AI has no moat to speak of on average, from the moat scores of its rated products. What protects Writing AI tools, and the widest moats

The Brief

What Merlin AI does

Merlin brings GPT-4 and Claude into your browser sidebar, letting you summarize pages, write replies, translate content, and run prompts on any website. A versatile AI companion for daily writing tasks.

How Merlin AI compares with its closest alternatives

All 5 closest alternatives have a free plan, as Merlin AI does. Among the 3 that list a starting price, the cheapest is Notion AI at $10 a month and the median is $15. Merlin AI starts at $19 a month, above that median. 2 of the 5 offer an API; FalcoScan's records show none for Merlin AI. Merlin AI offers a web app and a browser extension. Of the alternatives, 4 offer a web app and 3 offer a browser extension. Merlin AI was founded in 2022; the alternatives were founded between 2016 and 2022, 2 of them earlier. The alternatives with a known headquarters are in Hong Kong and the United States.

Market position · Writing

How Merlin AI compares in Writing

Merlin AI has low opportunity and sits in the bottom third of 329 live Writing tools on FalcoScan. Across Writing, the average opportunity score is 39.5 and the average saturation score 64.8. FalcoScan rates Merlin AI's own market position as crowded. 23 of the 329 operating Writing tools have hot momentum, and FalcoScan has recorded 20 shutdowns in the category.

Merlin AI compared with its closest alternatives
ProductOpportunitySaturationPricingPricing fromFree planAPIPlatformsMomentum
Merlin AIFounded 2022LowCrowdedFreemium$19/moYesNoWeb, ExtensionRising
Writingmate AIFounded 2022LowCrowdedFreemium$15/moYesNoWeb, ExtensionStable
Monica AIFounded 2022 · Hong KongLowCrowdedFreemium—YesNoWeb, ExtensionStable
Shortwave AIFounded 2020 · San Francisco, United StatesLowContestedFreemium$18/moYesNoWeb, MobileStable
Notion AIFounded 2016 · San Francisco, United StatesLowCrowdedFreemium$10/moYesYesWeb, Mobile, DesktopRising
ShroomPenLowContestedFree—YesYesExtensionStable

Exact opportunity and saturation scores for all 6 of these, and where each ranks in Writing.

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What it ships with

Capabilities & who uses it

The capabilities Merlin AI exposes to builders and the verticals it currently serves.

AI Capabilities
Text GenerationSummarizationTranslation
Industry Verticals
TechnologyEducation
Tagged

Merlin AI shows up when builders search for these

chrome-extensionbrowsersummarizationtranslationproductivity
Similar tools · Writing

Alternatives to Merlin AI

Products still running that do the same job, from the writing market and related ones, closest match first.

See the Writing market
Writing
Writingmate AI

GPT-4 writing assistant for every website and document

★ 4.2Opportunity Low
Freemium
Writing
Monica AI

AI assistant for your entire browser

★ 4.3Opportunity Low
Freemium
Writing
Shortwave AI

AI-native email client that summarizes and drafts for you

★ 4.4Opportunity Low
Freemium
Writing
Notion AI

AI writing built right into your workspace

★ 4.5Opportunity Low
Freemium
Writing
ShroomPen

Privacy-first browser writing assistant using your own AI keys

Opportunity Low
Free
Writing
ToneBird

Desktop assistant that drafts replies using your history with each person

Opportunity Low
Freemium
Featured in
Questions

Merlin AI: common questions

Is Merlin AI free?

Merlin AI has a free tier, with paid plans from $19 a month.

What are the best alternatives to Merlin AI?

The closest alternatives to Merlin AI that are still running, matched on the AI capabilities, uses and audience they share, are Writingmate AI, Monica AI, Shortwave AI, Notion AI, and ShroomPen.

Is Merlin AI still running?

Yes. As of 2 November 2026, FalcoScan lists Merlin AI as operating at getmerlin.in.

Does Merlin AI have an API?

FalcoScan's records show no public API for Merlin AI.

Who is Merlin AI for?

Merlin AI is built for knowledge workers and professionals.

How do I sign in to Merlin AI?

Sign in on Merlin AI's own website, getmerlin.in. FalcoScan reviews Merlin AI but does not run its accounts, so logins, passwords and billing are handled by Merlin AI directly.

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