What Waymark does
Waymark is an AI video ad platform that turns a business's existing website content into broadcast style video ads. It is made for media sales teams creating spec ads, creative teams producing video ads at scale, and ad tech providers that want an integrated creative tool. Named features include Instant Brand Customization, which builds an ad from a brand's website, Smart Scriptwriting for AI generated ad copy, AI voices with adjustable tone and gender, variations in new aspect ratios, lengths and languages, and translations. The site also promotes Waymark Cinematic, a generative AI option. Pricing details are not shown on the home page, which links to pricing and enterprise pages.
How Waymark compares with its closest alternatives
All 5 closest alternatives have a free plan; Waymark does not. Among the 2 that list a starting price, the cheapest is Vadoo AI at $25 a month and the median is $37. Waymark starts at $49 a month, above that median. 2 of the 5 offer an API; FalcoScan's records show none for Waymark. Waymark offers a web app. Of the alternatives, all 5 offer a web app. Waymark was founded in 2017; the alternatives were founded between 2020 and 2023. Waymark is based in Detroit, United States; 1 of the 2 alternatives with a known headquarters is in the United States too, and the others in Israel.