AI Models

Baidu ERNIE

Baidu's frontier LLM family

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Pricing · FreemiumStable
The FalcoScan Intel PanelBaidu ERNIE · AI Models
Data updated 2 November 2026
Opportunity
Moderate
Band
Saturation
Contested
Band
Wrapper risk
Low
Band
Momentum
Stable
Market trend

AI Models AI has a narrow moat on average, from the moat scores of its rated products. What protects AI Models AI tools, and the widest moats

The Brief

What Baidu ERNIE does

Baidu's ERNIE Bot (Wenxin Yiyan) — China's first ChatGPT competitor. ERNIE 4.0 and 4.5 models power Baidu Search AI, Apollo autonomous driving, and enterprise APIs. Beijing HQ.

How Baidu ERNIE compares with its closest alternatives

All 5 closest alternatives have a free plan, as Baidu ERNIE does. All 5 offer an API, as Baidu ERNIE does. Baidu ERNIE offers a web app and a mobile app. Of the 3 alternatives with platforms on record, all 3 offer a web app and 2 offer a mobile app. Baidu ERNIE was founded in 2023; the alternatives were founded between 2019 and 2024, 1 of them earlier. Baidu ERNIE is based in Beijing, China; 4 of its 5 alternatives are in China too, and the others in France.

Market position · AI Models

How Baidu ERNIE compares in AI Models

Baidu ERNIE has moderate opportunity and sits in the bottom third of 455 live AI Models tools on FalcoScan. Across AI Models, the average opportunity score is 74.6 and the average saturation score 30.5. FalcoScan rates Baidu ERNIE's own market position as contested. 200 of the 455 operating AI Models tools have hot momentum, and FalcoScan has recorded 13 shutdowns in the category.

Baidu ERNIE compared with its closest alternatives
ProductOpportunitySaturationPricingPricing fromFree planAPIPlatformsMomentum
Baidu ERNIEFounded 2023 · Beijing, ChinaModerateContestedFreemium—YesYesWeb, API, MobileStable
Tencent YuanbaoFounded 2024 · Shenzhen, ChinaHighContestedFreemium—YesYesWeb, API, MobileHot
Mistral AIFounded 2023 · Paris, FranceHighOpenFreemium—YesYesAPIStable
QwenFounded 2023 · Hangzhou, ChinaHighOpenFreemium—YesYesAPIHot
Zhipu AIFounded 2019 · Beijing, ChinaHighOpenFreemium—YesYesWeb, APIHot
DoubaoFounded 2023 · Beijing, ChinaHighContestedFreemium—YesYesWeb, API, MobileHot

Exact opportunity and saturation scores for all 6 of these, and where each ranks in AI Models.

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What it ships with

Capabilities & who uses it

The capabilities Baidu ERNIE exposes to builders and the verticals it currently serves.

AI Capabilities
Text GenerationReasoningVisionCode Generation
Industry Verticals
ConsumerSaasEnterprise
Tagged

Baidu ERNIE shows up when builders search for these

china-llmconsumer-aibaidufoundation-models
Similar tools · AI Models

Alternatives to Baidu ERNIE

Products still running that do the same job, from the ai models market and related ones, closest match first.

See the AI Models market
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Tencent Yuanbao

Tencent's consumer AI assistant

Opportunity High
Freemium
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Mistral AI

Open-weight European frontier AI models

Opportunity High
Freemium
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Qwen

Alibaba's open-weight frontier LLM family

Opportunity High
Freemium
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Zhipu AI

Frontier Chinese LLMs (GLM family)

Opportunity High
Freemium
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Doubao

ByteDance's consumer and enterprise AI assistant

Opportunity High
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Stepfun

Multimodal foundation models from China

Opportunity High
Paid
Featured in
Questions

Baidu ERNIE: common questions

Is Baidu ERNIE free?

Baidu ERNIE has a free tier, with paid plans.

What are the best alternatives to Baidu ERNIE?

The closest alternatives to Baidu ERNIE that are still running, matched on the AI capabilities, uses and audience they share, are Tencent Yuanbao, Mistral AI, Qwen, Zhipu AI, and Doubao.

Is Baidu ERNIE still running?

Yes. As of 2 November 2026, FalcoScan lists Baidu ERNIE as operating at yiyan.baidu.com.

Where is Baidu ERNIE based?

Baidu ERNIE is headquartered in Beijing, China.

Does Baidu ERNIE have an API?

Yes. Baidu ERNIE offers an API.

Who is Baidu ERNIE for?

Baidu ERNIE is built for consumers, developers, and enterprises.

How do I sign in to Baidu ERNIE?

Sign in on Baidu ERNIE's own website, yiyan.baidu.com. FalcoScan reviews Baidu ERNIE but does not run its accounts, so logins, passwords and billing are handled by Baidu ERNIE directly.

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