Video

Filmora AI

AI-powered video editor for creators and businesses

Visit Filmora AI
★4.4ratingPricing · Freemium from $50/moStable
The FalcoScan Intel PanelFilmora AI · Video
Data updated 2 November 2026
Opportunity
Low
Band
Saturation
Contested
Band
Wrapper risk
Low
Band
Momentum
Stable
Market trend
Rating
4.4
of 5 · FalcoScan rating

Video AI has no moat to speak of on average, from the moat scores of its rated products. What protects Video AI tools, and the widest moats

The Brief

What Filmora AI does

Filmora by Wondershare adds AI scene detection, auto-beat sync, AI portrait cutout, noise removal, and motion tracking — a full-featured editor at a consumer price point.

How Filmora AI compares with its closest alternatives

4 of the 5 closest alternatives have a free plan, as Filmora AI does. Among the 4 that list a starting price, the cheapest is Podcastle Video at $14 a month and the median is $24. Filmora AI starts at $50 a month, above that median. None of the 5 offers an API; FalcoScan's records show none for Filmora AI. Filmora AI offers a web app and a desktop app. Of the alternatives, 3 offer a web app and 3 offer a desktop app. Filmora AI was founded in 2012; the alternatives were founded between 1991 and 2020, 2 of them earlier. Filmora AI is based in Shenzhen, China; none of the 3 alternatives with a known headquarters is in China. They are in the United States and Israel.

Market position · Video

How Filmora AI compares in Video

Filmora AI has low opportunity and sits in the bottom third of 392 live Video tools on FalcoScan. Across Video, the average opportunity score is 62.8 and the average saturation score 42.7. FalcoScan rates Filmora AI's own market position as contested. 82 of the 392 operating Video tools have hot momentum, and FalcoScan has recorded 26 shutdowns in the category.

Filmora AI compared with its closest alternatives
ProductOpportunitySaturationPricingPricing fromFree planAPIPlatformsMomentum
Filmora AIFounded 2012 · Shenzhen, ChinaLowContestedFreemium$50/moYesNoWeb, DesktopStable
Podcastle VideoFounded 2020ModerateContestedFreemium$14/moYesNoWebDeclining
DaVinci Resolve AIFounded 2004ModerateContestedFreemium—YesNoDesktopRising
Descript VideoFounded 2017 · San Francisco, United StatesHighOpenFreemium$24/moYesNoWeb, DesktopStable
Riverside FM VideoFounded 2019 · Tel Aviv, IsraelModerateOpenFreemium$24/moYesNoWebDeclining
Adobe Premiere AIFounded 1991 · San Francisco, United StatesModerateContestedPaid$55/moNoNoDesktopRising

Exact opportunity and saturation scores for all 6 of these, and where each ranks in Video.

See them free for 7 days
What it ships with

Capabilities & who uses it

The capabilities Filmora AI exposes to builders and the verticals it currently serves.

AI Capabilities
Scene DetectionMotion TrackingNoise Reduction
Industry Verticals
EntertainmentMarketing
Tagged

Filmora AI shows up when builders search for these

consumerai-effectsbeat-syncportraitmotion-tracking
Similar tools · Video

Alternatives to Filmora AI

Products still running that do the same job, from the video market and related ones, closest match first.

See the Video market
Video
Podcastle Video

Podcast recording with AI video enhancement tools

★ 4.4Opportunity Moderate
Freemium
Video
DaVinci Resolve AI

Professional video editing with neural engine AI tools

★ 4.7Opportunity Moderate
Freemium
Video
Descript Video

Edit video by editing the transcript, the podcast-to-video tool

★ 4.7Opportunity High
Freemium
Video
Riverside FM Video

Studio-quality remote video and podcast recording

★ 4.6Opportunity Moderate
Freemium
Video
Adobe Premiere AI

Industry-standard video editing with AI everywhere

★ 4.5Opportunity Moderate
Paid
Video
Wondershare UniConverter

AI video converter and compressor with enhancement tools

★ 4.4Opportunity Low
Freemium
Featured in
Questions

Filmora AI: common questions

Is Filmora AI free?

Filmora AI has a free tier, with paid plans from $50 a month.

What are the best alternatives to Filmora AI?

The closest alternatives to Filmora AI that are still running, matched on the AI capabilities, uses and audience they share, are Podcastle Video, DaVinci Resolve AI, Descript Video, Riverside FM Video, and Adobe Premiere AI.

Is Filmora AI still running?

Yes. As of 2 November 2026, FalcoScan lists Filmora AI as operating at filmora.wondershare.com.

Where is Filmora AI based?

Filmora AI is headquartered in Shenzhen, China.

Does Filmora AI have an API?

FalcoScan's records show no public API for Filmora AI.

Who is Filmora AI for?

Filmora AI is built for creators, SMBs, and educators.

How do I sign in to Filmora AI?

Sign in on Filmora AI's own website, filmora.wondershare.com. FalcoScan reviews Filmora AI but does not run its accounts, so logins, passwords and billing are handled by Filmora AI directly.

Back to Browse