Marketing

Moosend

Affordable AI email marketing

Visit Moosend
★4.2ratingPricing · FreemiumStable
The FalcoScan Intel PanelMoosend · Marketing
Data updated 2 November 2026
Opportunity
Moderate
Band
Saturation
Contested
Band
Wrapper risk
Elevated
Band
Momentum
Stable
Market trend
Rating
4.2
of 5 · FalcoScan rating

Marketing AI has a narrow moat on average, from the moat scores of its rated products. What protects Marketing AI tools, and the widest moats

The Brief

What Moosend does

Moosend is an email marketing and marketing automation platform, now a Constant Contact company. Named features include a newsletter editor, segmentation, personalization, A/B testing, real-time reports, and deliverability tools. Automation components include a workflow builder and user behavior tracking. Landing pages and subscription forms each come with their own builders and analytics. Moosend AI provides an AI writer, product recommendations, and audience discovery. A Transactional API is also offered. The page cites 130+ templates and lists integrations with Salesforce, WordPress, Magento, Zapier, and WooCommerce, plus an API. It does not state prices; its Pro plan shows monthly, biannual, and annual billing options.

How Moosend compares with its closest alternatives

4 of the 5 closest alternatives have a free plan, as Moosend does. Only PushOwl lists a starting price, $19 a month. 2 of the 5 offer an API, as Moosend does. Moosend offers a web app. Of the alternatives, all 5 offer a web app. Moosend was founded in 2013; the alternatives were founded between 2001 and 2013, 3 of them earlier. The alternatives with a known headquarters are in the United States.

Market position · Marketing

How Moosend compares in Marketing

Moosend has moderate opportunity and sits in the bottom third of 291 live Marketing tools on FalcoScan. Across Marketing, the average opportunity score is 60.3 and the average saturation score 48.7. FalcoScan rates Moosend's own market position as contested. 38 of the 291 operating Marketing tools have hot momentum, and FalcoScan has recorded 11 shutdowns in the category.

Moosend compared with its closest alternatives
ProductOpportunitySaturationPricingPricing fromFree planAPIPlatformsMomentum
MoosendFounded 2013ModerateContestedFreemium—YesYesWebStable
Benchmark EmailFounded 2004 · Los Angeles, United StatesModerateCrowdedFreemium—YesNoWebStable
PushOwlModerateContestedPaid$19/moYesNoWeb, ShopifyStable
Drip EcommerceFounded 2013 · Minneapolis, United StatesModerateContestedPaid—NoYesWebStable
Mailchimp AutomationsFounded 2001 · Atlanta, United StatesModerateCrowdedFreemium—YesYesWebStable
Privy EmailFounded 2012 · San Francisco, United StatesModerateContestedFreemium—YesNoWebStable

Exact opportunity and saturation scores for all 6 of these, and where each ranks in Marketing.

See them free for 7 days
What it ships with

Capabilities & who uses it

The capabilities Moosend exposes to builders and the verticals it currently serves.

AI Capabilities
Automation
Industry Verticals
MarketingEcommerce
Tagged

Moosend shows up when builders search for these

affordableemailrecommendations
Similar tools · Marketing

Alternatives to Moosend

Products still running that do the same job, from the marketing market and related ones, closest match first.

See the Marketing market
Marketing
Benchmark Email

AI email marketing for growing businesses

★ 4.1Opportunity Moderate
Freemium
Marketing
PushOwl

Email, SMS, and push marketing for Shopify

Opportunity Moderate
Paid
Marketing
Drip Ecommerce

AI email and SMS for ecommerce

★ 4.3Opportunity Moderate
Paid
Marketing
Mailchimp Automations

AI-powered email automation journeys

★ 4.3Opportunity Moderate
Freemium
Marketing
Privy Email

Email and SMS popups for Shopify

★ 4.3Opportunity Moderate
Freemium
Ecommerce
Omnisend Automation

Ecommerce email and SMS automation

★ 4.4Opportunity Moderate
Freemium
Featured in
Questions

Moosend: common questions

Is Moosend free?

Moosend has a free tier, with paid plans.

What are the best alternatives to Moosend?

The closest alternatives to Moosend that are still running, matched on the AI capabilities, uses and audience they share, are Benchmark Email, PushOwl, Drip Ecommerce, Mailchimp Automations, and Privy Email.

Is Moosend still running?

Yes. As of 2 November 2026, FalcoScan lists Moosend as operating at moosend.com.

Does Moosend have an API?

Yes. Moosend offers an API.

Who is Moosend for?

Moosend is built for small businesses, e-commerce businesses, and startups.

How do I sign in to Moosend?

Sign in on Moosend's own website, moosend.com. FalcoScan reviews Moosend but does not run its accounts, so logins, passwords and billing are handled by Moosend directly.

Back to Browse