Social

Popsters

Social media content analytics

Visit Popsters
★4.2ratingPricing · PaidStable
The FalcoScan Intel PanelPopsters · Social
Data updated 2 November 2026
Opportunity
Moderate
Band
Saturation
Contested
Band
Wrapper risk
Low
Band
Momentum
Stable
Market trend
Rating
4.2
of 5 · FalcoScan rating

Social AI has no moat to speak of on average, from the moat scores of its rated products. What protects Social AI tools, and the widest moats

The Brief

What Popsters does

Popsters is a social media content analytics tool for analyzing posts and pages on Facebook, YouTube, Flickr, Instagram, Coub, Pinterest, TikTok, Telegram, Tumblr, VK, OK, and Twitter. It is aimed at marketers who want to compare pages and measure post performance. Named features include sorting posts by popularity, text length, engagement, or date, monitoring performance by posting time, hashtags, or attachments, and comparing pages and hashtags with batch loading. Reports export as XLSX, PDF, PNG, JPG, CSV, or PPTX. The free plan includes one social network, a 7-day test, and 10 analyses in the trial. A paid plan at $19.90 includes one social network, unlimited analyses, and report generation, and the page does not state the billing period.

How Popsters compares with its closest alternatives

1 of the 5 closest alternatives has a free plan; Popsters does not. Among the 2 that list a starting price, the cheapest is What's Trending at $20 a month and the median is $159.50. All 5 offer an API, as Popsters does. Popsters offers a web app. Of the alternatives, all 5 offer a web app. Popsters was founded in 2015; the alternatives were founded between 2007 and 2019, 3 of them earlier. The alternatives with a known headquarters are in the United Kingdom, Estonia and the United States.

Market position · Social

How Popsters compares in Social

Popsters has moderate opportunity and sits in the middle third of 251 live Social tools on FalcoScan. Across Social, the average opportunity score is 53.5 and the average saturation score 56.2. FalcoScan rates Popsters's own market position as contested. 16 of the 251 operating Social tools have hot momentum, and FalcoScan has recorded 8 shutdowns in the category.

Popsters compared with its closest alternatives
ProductOpportunitySaturationPricingPricing fromFree planAPIPlatformsMomentum
PopstersFounded 2015ModerateContestedPaid—NoYesWebStable
What's TrendingModerateContestedFreemium$20/moYesYesWeb, APIRising
BrandwatchFounded 2007 · London, United KingdomLowCrowdedPaid—NoYesWeb, APIStable
ModashFounded 2019 · Tallinn, EstoniaModerateContestedPaid$299/moNoYesWeb, APIRising
GrinFounded 2014 · Sacramento, United StatesModerateContestedPaid—NoYesWebRising
Buffer Deep AnalyticsFounded 2010 · Remote-firstModerateContestedPaid—NoYesWebStable

Exact opportunity and saturation scores for all 6 of these, and where each ranks in Social.

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What it ships with

Capabilities & who uses it

The capabilities Popsters exposes to builders and the verticals it currently serves.

AI Capabilities
Data ExtractionClassification
Industry Verticals
MarketingMedia
Tagged

Popsters shows up when builders search for these

analyticscompetitorcontent
Similar tools · Social

Alternatives to Popsters

Products still running that do the same job, from the social market and related ones, closest match first.

See the Social market
Social
What's Trending

Source-backed content intelligence from public conversations

Opportunity Moderate
Freemium
Social
Brandwatch

Enterprise social listening and consumer intelligence

★ 4.5Opportunity Low
Paid
Social
Modash

Find and manage influencers at scale

★ 4.5Opportunity Moderate
Paid
Social
Grin

Influencer marketing software for DTC brands

★ 4.4Opportunity Moderate
Paid
Social
Buffer Deep Analytics

Deep social media analytics with AI

★ 4.3Opportunity Moderate
Paid
Social
Iconosquare Analytics

In-depth Instagram and TikTok analytics

★ 4.3Opportunity Moderate
Paid
Featured in
Questions

Popsters: common questions

Is Popsters free?

No. Popsters is a paid product.

What are the best alternatives to Popsters?

The closest alternatives to Popsters that are still running, matched on the AI capabilities, uses and audience they share, are What's Trending, Brandwatch, Modash, Grin, and Buffer Deep Analytics.

Is Popsters still running?

Yes. As of 2 November 2026, FalcoScan lists Popsters as operating at popsters.com.

Does Popsters have an API?

Yes. Popsters offers an API.

Who is Popsters for?

Popsters is built for marketers and agencies.

How do I sign in to Popsters?

Sign in on Popsters's own website, popsters.com. FalcoScan reviews Popsters but does not run its accounts, so logins, passwords and billing are handled by Popsters directly.

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