What Whatfix does
Whatfix is a digital adoption platform that helps people learn and complete tasks inside the software they use, through in-app guidance. It is built for enterprise teams in L&D, HR, sales and product for onboarding, employee training, change management and feature adoption. The Digital Adoption Platform provides contextual flows, smart tips, pop-ups, task lists, self-help and content governance. Mirror creates cloned application environments for hands-on training with AI role-play scenarios and assessments. Product Analytics adds automatic event capture, session replay, real-time cohorts and AI-driven friction insights. Plans come in Standard, Premium and Enterprise tiers, priced as a flat fee plus user licenses, and a free trial is available.
How Whatfix compares with its closest alternatives
4 of the 5 closest alternatives have a free plan; Whatfix does not. Only River lists a starting price, $14 a month. 4 of the 5 offer an API, as Whatfix does. Whatfix offers a web app. Of the alternatives, all 5 offer a web app. Whatfix was founded in 2014; the alternatives were founded between 2011 and 2025, 1 of them earlier. Whatfix is based in Bengaluru, India; none of the 4 alternatives with a known headquarters is in India. They are in Japan, France, Indonesia and elsewhere.