Zapia is a personal AI assistant, built by Montevideo-based BrainLogic, that helps Latin American consumers compare prices, manage WhatsApp messages, organize email and complete everyday tasks via chat. The company says the app has surpassed one million users and is used across Mexico, Colombia, Brazil, Peru, Argentina and Uruguay. Zapia was founded by Martín Alcalá Rubí and Nicolás Loeff, according to Forbes Uruguay.
Builder’s Brief
Zapia is an agents tool on Falcoscan. Personal AI assistant on WhatsApp built for Latin American consumers. Falcoscan rates Zapia with an Opportunity score of 80/100, a Saturation score of 31/100, and a Wrapper-risk score of 31/100. Market signal: rising. Zapia is founded in 2023, currently at Seed stage. Pricing: Freemium.
Market position · Agents
How Zapia compares in Agents
Zapia's opportunity score of 80 ranks #87 of 367 live Agents tools on Falcoscan, 6.8 points above the category average of 73.2. Its saturation score is 31/100, against a category average of 31.3. 203 of the 367 live Agents tools carry a hot signal, and Falcoscan has recorded 28 shutdowns in the category.