Image

Khroma

AI color palette generator trained on your taste

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★4.4ratingPricing · FreeStable
The FalcoScan Intel PanelKhroma · Image
Data updated 2 November 2026
Opportunity
Low
Band
Saturation
Open
Band
Wrapper risk
Low
Band
Momentum
Stable
Market trend
Rating
4.4
of 5 · FalcoScan rating

Image AI has no moat to speak of on average, from the moat scores of its rated products. What protects Image AI tools, and the widest moats

The Brief

What Khroma does

Khroma is an AI color tool for designers. Users train a neural network-based algorithm in the browser by choosing colors they like, and it then generates colors they are likely to want while blocking ones they do not. The generator shows combinations as typography, gradients, palettes, or custom images. Search filters by hue, tint, value, and color, or by hex and RGB values. Saved combinations go into a personal collection, and each saved pair includes color names, hex codes, RGB values, CSS code, and a WCAG accessibility rating. The page does not state pricing.

How Khroma compares with its closest alternatives

All 5 closest alternatives have a free plan, as Khroma does. Among the 3 that list a starting price, the cheapest is Coolors at $4 a month and the median is $4. 1 of the 5 offers an API; FalcoScan's records show none for Khroma. Khroma offers a web app. Of the alternatives, all 5 offer a web app. Khroma was founded in 2019; the alternatives were founded between 2002 and 2022, 3 of them earlier. Khroma has no single headquarters on record; its alternatives with a known headquarters are in the United States.

Market position · Image

How Khroma compares in Image

Khroma has low opportunity and sits in the bottom third of 472 live Image tools on FalcoScan. Across Image, the average opportunity score is 49.2 and the average saturation score 52.4. FalcoScan rates Khroma's own market position as open. 67 of the 472 operating Image tools have hot momentum, and FalcoScan has recorded 16 shutdowns in the category.

Khroma compared with its closest alternatives
ProductOpportunitySaturationPricingPricing fromFree planAPIPlatformsMomentum
KhromaFounded 2019 · Remote-firstLowOpenFree—YesNoWebStable
CoolorsFounded 2012LowContestedFreemium$4/moYesNoWebStable
Playground v3Founded 2022 · San Francisco, United StatesModerateContestedFreemium$12/moYesYesWebRising
Coolors Palette GeneratorFounded 2012LowContestedFreemium$4/moYesNoWeb, MobileStable
Realtime ColorsFounded 2022LowOpenFree—YesNoWebRising
PalettonFounded 2002LowOpenFree—YesNoWebStable

Exact opportunity and saturation scores for all 6 of these, and where each ranks in Image.

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What it ships with

Capabilities & who uses it

The capabilities Khroma exposes to builders and the verticals it currently serves.

AI Capabilities
Color Generation
Industry Verticals
Design
Tagged

Khroma shows up when builders search for these

color-palettedesignpersonalizedtypographygradients
Similar tools · Image

Alternatives to Khroma

Products still running that do the same job, from the image market and related ones, closest match first.

See the Image market
Image
Coolors

The fastest AI color palette generator on the internet

★ 4.6Opportunity Low
Freemium
Image
Playground v3

Aesthetic AI image generation

★ 4.5Opportunity Moderate
Freemium
Design
Coolors Palette Generator

The fastest AI color palette generator, just hit spacebar

★ 4.7Opportunity Low
Freemium
Design
Realtime Colors

Preview color palettes on a real UI in real time

★ 4.6Opportunity Low
Free
Design
Paletton

The original color scheme designer, advanced color theory built in

★ 4.3Opportunity Low
Free
Image
Ideogram

The only AI image generator that nails text inside images

★ 4.8Opportunity Low
Freemium
Featured in
Questions

Khroma: common questions

Is Khroma free?

Yes. FalcoScan lists Khroma as free to use.

What are the best alternatives to Khroma?

The closest alternatives to Khroma that are still running, matched on the AI capabilities, uses and audience they share, are Coolors, Playground v3, Coolors Palette Generator, Realtime Colors, and Paletton.

Is Khroma still running?

Yes. As of 2 November 2026, FalcoScan lists Khroma as operating at khroma.co.

Where is Khroma based?

Khroma has no single headquarters: FalcoScan's records list it as a distributed, remote-first company.

Does Khroma have an API?

FalcoScan's records show no public API for Khroma.

Who is Khroma for?

Khroma is built for designers.

How do I sign in to Khroma?

Sign in on Khroma's own website, khroma.co. FalcoScan reviews Khroma but does not run its accounts, so logins, passwords and billing are handled by Khroma directly.

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