Mercari (TYO:4385) is Japan's largest C2C marketplace and a major US flea-market platform. Uses ML for image-based listing creation, fraud detection, recommendations, and dynamic pricing. Founded by Shintaro Yamada.
How Mercari compares with its closest alternatives
All 5 closest alternatives have a free plan, as Mercari does. 4 of the 5 offer an API, as Mercari does. Mercari offers a web app and a mobile app. Of the alternatives, all 5 offer a web app and all 5 offer a mobile app. Mercari was founded in 2013; the alternatives were founded between 1997 and 2012, 5 of them earlier. Mercari is based in Tokyo, Japan; 1 of its 5 alternatives is in Japan too, and the others in Argentina, Indonesia and Singapore.
Market position · Ecommerce
How Mercari compares in Ecommerce
Mercari has moderate opportunity and sits in the bottom third of 299 live Ecommerce tools on FalcoScan. Across Ecommerce, the average opportunity score is 65.2 and the average saturation score 35.9. FalcoScan rates Mercari's own market position as contested. 58 of the 299 operating Ecommerce tools have hot momentum, and FalcoScan has recorded 6 shutdowns in the category.
The closest alternatives to Mercari that are still running, matched on the AI capabilities, uses and audience they share, are Mercado Libre AI, Rakuten AI, Bukalapak, Carousell, and Sea Group.
Is Mercari still running?
Yes. As of 1 November 2026, FalcoScan lists Mercari as operating at about.mercari.com.
Where is Mercari based?
Mercari is headquartered in Tokyo, Japan.
Does Mercari have an API?
Yes. Mercari offers an API.
Who is Mercari for?
Mercari is built for consumers and small businesses.
How do I sign in to Mercari?
Sign in on Mercari's own website, about.mercari.com. FalcoScan reviews Mercari but does not run its accounts, so logins, passwords and billing are handled by Mercari directly.