Carousell is the leading classifieds marketplace across Singapore, Malaysia, Indonesia, Philippines, Taiwan, Hong Kong. Uses ML for listing categorization, fraud detection, and recommendations. Backed by Naver, STIC, Sequoia.
How Carousell compares with its closest alternatives
All 5 closest alternatives have a free plan, as Carousell does. 3 of the 5 offer an API; FalcoScan's records show none for Carousell. Carousell offers a web app and a mobile app. Of the alternatives, all 5 offer a web app and all 5 offer a mobile app. Carousell was founded in 2012; the alternatives were founded between 2009 and 2015, 1 of them earlier. Carousell is based in Singapore; 3 of its 5 alternatives are in Singapore too, and the others in Japan and Thailand.
Market position · Ecommerce
How Carousell compares in Ecommerce
Carousell has moderate opportunity and sits in the bottom third of 300 live Ecommerce tools on FalcoScan. Across Ecommerce, the average opportunity score is 65.2 and the average saturation score 35.9. FalcoScan rates Carousell's own market position as contested. 58 of the 300 operating Ecommerce tools have hot momentum, and FalcoScan has recorded 6 shutdowns in the category.
The closest alternatives to Carousell that are still running, matched on the AI capabilities, uses and audience they share, are Mercari, Carro, Pomelo Fashion, Sea Group, and ShopBack.
Is Carousell still running?
Yes. As of 2 November 2026, FalcoScan lists Carousell as operating at carousell.com.
Where is Carousell based?
Carousell is headquartered in Singapore.
Does Carousell have an API?
FalcoScan's records show no public API for Carousell.
Who is Carousell for?
Carousell is built for consumers and small businesses.
How do I sign in to Carousell?
Sign in on Carousell's own website, carousell.com. FalcoScan reviews Carousell but does not run its accounts, so logins, passwords and billing are handled by Carousell directly.