Ecommerce

ShopBack

AI-powered cashback and rewards platform

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Pricing · FreeStable
The FalcoScan Intel PanelShopBack · Ecommerce
Data updated 1 November 2026
Opportunity
Moderate
Band
Saturation
Contested
Band
Wrapper risk
Low
Band
Momentum
Stable
Market trend

Ecommerce AI has a narrow moat on average, from the moat scores of its rated products. What protects Ecommerce AI tools, and the widest moats

The Brief

What ShopBack does

ShopBack is a cashback platform that returns real money to shoppers when they buy online, book trips or play games through partner brands. It is aimed at everyday online shoppers who want money back on purchases they already make, instead of points or credits. The service runs as a browser extension that tracks cashback automatically, alongside a mobile app that adds limited time shopping quests for extra rewards. Partner stores show their own cashback rates, which change over time, and earnings can be withdrawn to PayPal as cash. Joining ShopBack and adding the Chrome extension are both free, and the site lists no paid tiers for members.

How ShopBack compares with its closest alternatives

All 5 closest alternatives have a free plan, as ShopBack does. 4 of the 5 offer an API; FalcoScan's records show none for ShopBack. ShopBack offers a web app and a mobile app. Of the alternatives, all 5 offer a web app and all 5 offer a mobile app. ShopBack was founded in 2014; the alternatives were founded between 2009 and 2015, 4 of them earlier. ShopBack is based in Singapore; 3 of its 5 alternatives are in Singapore too, and the others in Indonesia.

Market position · Ecommerce

How ShopBack compares in Ecommerce

ShopBack has moderate opportunity and sits in the bottom third of 299 live Ecommerce tools on FalcoScan. Across Ecommerce, the average opportunity score is 65.2 and the average saturation score 35.9. FalcoScan rates ShopBack's own market position as contested. 58 of the 299 operating Ecommerce tools have hot momentum, and FalcoScan has recorded 6 shutdowns in the category.

ShopBack compared with its closest alternatives
ProductOpportunitySaturationPricingPricing fromFree planAPIPlatformsMomentum
ShopBackFounded 2014 · SingaporeModerateContestedFree—YesNoWeb, MobileStable
Sea GroupFounded 2009 · SingaporeHighCrowdedFree—YesYesWeb, API, MobileRising
BukalapakFounded 2010 · Jakarta, IndonesiaModerateContestedFree—YesYesWeb, API, MobileDeclining
TokopediaFounded 2009 · Jakarta, IndonesiaModerateContestedFree—YesYesWeb, API, MobileStable
CarousellFounded 2012 · SingaporeModerateContestedFreemium—YesNoWeb, MobileStable
CarroFounded 2015 · SingaporeModerateOpenFree—YesYesWeb, API, MobileStable

Exact opportunity and saturation scores for all 6 of these, and where each ranks in Ecommerce.

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What it ships with

Capabilities & who uses it

The capabilities ShopBack exposes to builders and the verticals it currently serves.

AI Capabilities
RetrievalData AnalysisAutomation
Industry Verticals
EcommerceRetail
Tagged

ShopBack shows up when builders search for these

cashbackrewardsseasingapore
Similar tools · Ecommerce

Alternatives to ShopBack

Products still running that do the same job, from the ecommerce market and related ones, closest match first.

See the Ecommerce market
Ecommerce
Sea Group

AI-driven platform behind Shopee, Garena, SeaMoney

Opportunity High
Free
Ecommerce
Bukalapak

AI-driven ecommerce for Indonesia

Opportunity Moderate
Free
Ecommerce
Tokopedia

AI-driven ecommerce within GoTo

Opportunity Moderate
Free
Ecommerce
Carousell

AI-driven classifieds marketplace for SEA

Opportunity Moderate
Freemium
Ecommerce
Carro

AI-driven used-car marketplace for SEA

Opportunity Moderate
Free
Ecommerce
Mercado Libre AI

AI across Latin America's largest ecommerce platform

Opportunity High
Free
Featured in
Questions

ShopBack: common questions

Is ShopBack free?

Yes, the site invites visitors to join for free and to add its Chrome extension for free, and it lists no paid member plans.

Source: shopback.com ↗

What are the best alternatives to ShopBack?

The closest alternatives to ShopBack that are still running, matched on the AI capabilities, uses and audience they share, are Sea Group, Bukalapak, Tokopedia, Carousell, and Carro.

Is ShopBack still running?

Yes. As of 1 November 2026, FalcoScan lists ShopBack as operating at shopback.com.

Where is ShopBack based?

ShopBack is headquartered in Singapore.

Does ShopBack have an API?

FalcoScan's records show no public API for ShopBack.

Who is ShopBack for?

ShopBack is built for consumers.

How do I sign in to ShopBack?

Sign in on ShopBack's own website, shopback.com. FalcoScan reviews ShopBack but does not run its accounts, so logins, passwords and billing are handled by ShopBack directly.

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