Analyze performance across Instagram, TikTok, LinkedIn, and Google Ads — AI-generated weekly reports.
How Metricool Analytics compares with its closest alternatives
4 of the 5 closest alternatives have a free plan, as Metricool Analytics does. Among the 2 that list a starting price, the cheapest is Iconosquare at $49 a month and the median is $49. 3 of the 5 offer an API, as Metricool Analytics does. Metricool Analytics offers a web app. Of the alternatives, all 5 offer a web app. Metricool Analytics was founded in 2016; the alternatives were founded between 2010 and 2016, 3 of them earlier. Metricool Analytics is based in Madrid, Spain; none of the 2 alternatives with a known headquarters is in Spain. They are in Australia and India.
Market position · Social
How Metricool Analytics compares in Social
Metricool Analytics has moderate opportunity and sits in the middle third of 251 live Social tools on FalcoScan. Across Social, the average opportunity score is 53.5 and the average saturation score 56.2. FalcoScan rates Metricool Analytics's own market position as contested. 16 of the 251 operating Social tools have hot momentum, and FalcoScan has recorded 8 shutdowns in the category.
Metricool Analytics compared with its closest alternatives
Metricool Analytics has a free tier, with paid plans.
What are the best alternatives to Metricool Analytics?
The closest alternatives to Metricool Analytics that are still running, matched on the AI capabilities, uses and audience they share, are Buffer Analyze, Iconosquare, Linktree AI, Statusbrew Social, and SuperX.
Is Metricool Analytics still running?
Yes. As of 2 November 2026, FalcoScan lists Metricool Analytics as operating at metricool.com.
Where is Metricool Analytics based?
Metricool Analytics is headquartered in Madrid, Spain.
Does Metricool Analytics have an API?
Yes. Metricool Analytics offers an API.
Who is Metricool Analytics for?
Metricool Analytics is built for social media managers, agencies, and brands.
How do I sign in to Metricool Analytics?
Sign in on Metricool Analytics's own website, metricool.com. FalcoScan reviews Metricool Analytics but does not run its accounts, so logins, passwords and billing are handled by Metricool Analytics directly.