Video

Mux

API-first video infrastructure for developers

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★4.7rating124 viewsPricing · FreemiumHot
The FalcoScan Intel PanelMux · Video
Data updated 2 November 2026
Opportunity
High
Band
Saturation
Open
Band
Wrapper risk
Low
Band
Momentum
Hot
Market trend
Rating
4.7
of 5 · FalcoScan rating

Video AI has no moat to speak of on average, from the moat scores of its rated products. What protects Video AI tools, and the widest moats

The Brief

What Mux does

Mux provides video APIs for encoding, streaming, and analytics — used by Coursera, Linear, and PH to deliver video at scale with per-minute pricing and no infrastructure overhead.

How Mux compares with its closest alternatives

4 of the 5 closest alternatives have a free plan, as Mux does. Among the 2 that list a starting price, the cheapest is Wistia at $19 a month and the median is $19.50. 4 of the 5 offer an API, as Mux does. Mux offers a web app. Of the alternatives, all 5 offer a web app. Mux was founded in 2015; the alternatives were founded between 2004 and 2024, 4 of them earlier. Mux is based in San Francisco, United States; 2 of the 4 alternatives with a known headquarters are in the United States too, and the others in Singapore and Canada.

Market position · Video

How Mux compares in Video

Mux has high opportunity and sits in the top third of 390 live Video tools on FalcoScan. Across Video, the average opportunity score is 62.8 and the average saturation score 42.7. FalcoScan rates Mux's own market position as open. 82 of the 390 operating Video tools have hot momentum, and FalcoScan has recorded 26 shutdowns in the category.

Mux compared with its closest alternatives
ProductOpportunitySaturationPricingPricing fromFree planAPIPlatformsMomentum
MuxFounded 2015 · San Francisco, United StatesHighOpenFreemium—YesYesWeb, APIHot
Bunny.netFounded 2012ModerateOpenFreemium—YesYesWeb, APIRising
WistiaFounded 2006 · Cambridge, United StatesModerateOpenFreemium$19/moYesYesWebRising
Vimeo AIFounded 2004 · New York, United StatesLowContestedFreemium$20/moYesYesWebStable
KookreeFounded 2024 · SingaporeModerateContestedPaid—No—Web, Self-hostedStable
Vidyard Video HubFounded 2011 · Kitchener, CanadaModerateOpenFreemium—YesYesWebStable

Exact opportunity and saturation scores for all 6 of these, and where each ranks in Video.

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What it ships with

Capabilities & who uses it

The capabilities Mux exposes to builders and the verticals it currently serves.

AI Capabilities
TranscodingAnomaly DetectionAnalytics
Industry Verticals
Technology
Tagged

Mux shows up when builders search for these

api-firstencodingstreaminganalyticsper-minute
Similar tools · Video

Alternatives to Mux

Products still running that do the same job, from the video market and related ones, closest match first.

See the Video market
Video
Bunny.net

Video delivery and streaming infrastructure for developers

★ 4.6Opportunity Moderate
Freemium
Video
Wistia

Video hosting and analytics platform for B2B marketing

★ 4.5Opportunity Moderate
Freemium
Video
Vimeo AI

Professional video hosting with AI tools for businesses

★ 4.5Opportunity Low
Freemium
Video
Kookree

Video intelligence with text-to-video and computer vision

Opportunity Moderate
Paid
Video
Vidyard Video Hub

AI video platform for sales teams

★ 4.3Opportunity Moderate
Freemium
Video
Cleanshot X Mac

Best screenshot tool for Mac

★ 4.6Opportunity Moderate
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Featured in
Questions

Mux: common questions

Is Mux free?

Mux has a free tier, with paid plans.

What are the best alternatives to Mux?

The closest alternatives to Mux that are still running, matched on the AI capabilities, uses and audience they share, are Bunny.net, Wistia, Vimeo AI, Kookree, and Vidyard Video Hub.

Is Mux still running?

Yes. As of 2 November 2026, FalcoScan lists Mux as operating at mux.com.

Where is Mux based?

Mux is headquartered in San Francisco, United States.

Does Mux have an API?

Yes. Mux offers an API.

Who is Mux for?

Mux is built for developers and saas companies.

How do I sign in to Mux?

Sign in on Mux's own website, mux.com. FalcoScan reviews Mux but does not run its accounts, so logins, passwords and billing are handled by Mux directly.

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