Ecommerce

Refersion

Affiliate and influencer marketing platform for e-commerce

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★4.4ratingPricing · Freemium from $119/moRising
The FalcoScan Intel PanelRefersion · Ecommerce
Data updated 2 November 2026
Opportunity
Moderate
Band
Saturation
Open
Band
Wrapper risk
Low
Band
Momentum
Rising
Market trend
Rating
4.4
of 5 · FalcoScan rating

Ecommerce AI has a narrow moat on average, from the moat scores of its rated products. What protects Ecommerce AI tools, and the widest moats

The Brief

What Refersion does

Refersion is an affiliate tracking and management platform for ecommerce brands. It helps merchants run affiliate, influencer, brand ambassador and multi level programs with creators, bloggers and their own customers. Features include discovery and recruitment of affiliates, a free brand listing in the Refersion marketplace, flexible offers and commission structures, campaign management with native multi level support, and payments and tax forms with instant payouts. Sales are tracked with first party tracking that avoids cookies and redirects. The Refersion API and integrations connect with platforms such as Shopify, WooCommerce and Stripe. Plans start at $39 per month plus 3% of affiliate generated sales, and a flat fee plan is also offered.

How Refersion compares with its closest alternatives

2 of the 5 closest alternatives have a free plan, as Refersion does. Among the 3 that list a starting price, the cheapest is Daasity at $99 a month and the median is $129. Refersion starts at $119 a month, below that median. All 5 offer an API, as Refersion does. Refersion offers a web app. Of the alternatives, all 5 offer a web app. Refersion was founded in 2014; the alternatives were founded between 2012 and 2020, 1 of them earlier. The alternatives with a known headquarters are in the United States and Cyprus.

Market position · Ecommerce

How Refersion compares in Ecommerce

Refersion has moderate opportunity and sits in the bottom third of 300 live Ecommerce tools on FalcoScan. Across Ecommerce, the average opportunity score is 65.2 and the average saturation score 35.9. FalcoScan rates Refersion's own market position as open. 58 of the 300 operating Ecommerce tools have hot momentum, and FalcoScan has recorded 6 shutdowns in the category.

Refersion compared with its closest alternatives
ProductOpportunitySaturationPricingPricing fromFree planAPIPlatformsMomentum
RefersionFounded 2014ModerateOpenFreemium$119/moYesYesWebRising
FriendbuyFounded 2012ModerateOpenPaid—NoYesWebRising
Triple WhaleFounded 2020 · New York, United StatesHighOpenPaid$129/moNoYesWebHot
HypeAuditorFounded 2018 · Limassol, CyprusHighOpenFreemium$299/moYesYesWebHot
DaasityFounded 2017 · San Diego, United StatesHighOpenPaid$99/moNoYesWebHot
RouteFounded 2018 · Lehi, United StatesHighOpenFreemium—YesYesWebHot

Exact opportunity and saturation scores for all 6 of these, and where each ranks in Ecommerce.

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What it ships with

Capabilities & who uses it

The capabilities Refersion exposes to builders and the verticals it currently serves.

AI Capabilities
Fraud DetectionAttribution Modeling
Industry Verticals
E Commerce
Tagged

Refersion shows up when builders search for these

affiliateinfluencerfraud-detectionshopifypayouts
Similar tools · Ecommerce

Alternatives to Refersion

Products still running that do the same job, from the ecommerce market and related ones, closest match first.

See the Ecommerce market
Ecommerce
Friendbuy

Referral and loyalty platform for enterprise DTC brands

★ 4.4Opportunity Moderate
Paid
Ecommerce
Triple Whale

The operating system for DTC e-commerce analytics

★ 4.6Opportunity High
Paid
Ecommerce
HypeAuditor

AI influencer analytics and fraud detection for brands

★ 4.5Opportunity High
Freemium
Ecommerce
Daasity

E-commerce data platform and warehouse for growth brands

★ 4.4Opportunity High
Paid
Ecommerce
Route

Package protection and shipping insurance for e-commerce

★ 4.4Opportunity High
Freemium
Ecommerce
Extole

Enterprise advocate and referral marketing platform

★ 4.3Opportunity Moderate
Paid
Featured in
Questions

Refersion: common questions

How much does Refersion cost?

As of Oct 2026, Refersion plans start at $39 per month plus 3% of affiliate generated sales, with a flat fee plan also available.

Source: refersion.com ↗

Is Refersion free?

Refersion has a free tier, with paid plans from $119 a month.

What are the best alternatives to Refersion?

The closest alternatives to Refersion that are still running, matched on the AI capabilities, uses and audience they share, are Friendbuy, Triple Whale, HypeAuditor, Daasity, and Route.

Is Refersion still running?

Yes. As of 2 November 2026, FalcoScan lists Refersion as operating at refersion.com.

Does Refersion have an API?

Yes. Refersion offers an API.

Who is Refersion for?

Refersion is built for dtc brands and e commerce.

How do I sign in to Refersion?

Sign in on Refersion's own website, refersion.com. FalcoScan reviews Refersion but does not run its accounts, so logins, passwords and billing are handled by Refersion directly.

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