Marketing

Clearbit B2B Enrich

Real-time B2B data enrichment for marketing

Acquired★4.4ratingPricing · PaidRising

What happened to Clearbit B2B Enrich?

Clearbit B2B Enrich was acquired by HubSpot in 2023.

HubSpot completed its purchase of Clearbit on 4 Dec 2023. Clearbit's marketing data tools were folded into HubSpot's platform.

Source: hubspot.com ↗Its AI Graveyard record →AI products shut down or acquired in 2023 →

The FalcoScan Intel PanelClearbit B2B Enrich · Marketing

Data updated 2 November 2026

Opportunity

Moderate

Band

Saturation

Contested

Band

Wrapper risk

Low

Band

Moat

Narrow

Band · Marketing moats

Momentum

Rising

Market trend

Rating

4.4

of 5 · FalcoScan rating

Marketing AI has a narrow moat on average, from the moat scores of its rated products. What protects Marketing AI tools, and the widest moats

The Brief

What Clearbit B2B Enrich does

Enrich every lead form submission instantly with firmographic and technographic data.

How Clearbit B2B Enrich compares with its closest alternatives

1 of the 5 closest alternatives has a free plan; Clearbit B2B Enrich does not. All 5 offer an API, as Clearbit B2B Enrich does. Clearbit B2B Enrich offers a web app. Of the alternatives, all 5 offer a web app. Clearbit B2B Enrich was founded in 2012; the alternatives were founded between 2003 and 2019, 3 of them earlier. Clearbit B2B Enrich is based in San Francisco, United States; 4 of its 5 alternatives are in the United States too, and the others in France.

Market position · Marketing

How Clearbit B2B Enrich compares in Marketing

Clearbit B2B Enrich has moderate opportunity and sits in the middle third of 291 live Marketing tools on FalcoScan. Across Marketing, the average opportunity score is 60.3 and the average saturation score 48.7. FalcoScan rates Clearbit B2B Enrich's own market position as contested. 38 of the 291 operating Marketing tools have hot momentum, and FalcoScan has recorded 11 shutdowns in the category.

Clearbit B2B Enrich compared with its closest alternatives
Product	Opportunity	Saturation	Pricing	Pricing from	Free plan	API	Platforms	Momentum
Clearbit B2B EnrichFounded 2012 · San Francisco, United States	Moderate	Contested	Paid	—	No	Yes	Web, API	Rising
Mutiny Web PersonalizationFounded 2019 · San Francisco, United States	High	Open	Paid	—	No	Yes	Web	Rising
RollWorks ABM ProFounded 2015 · San Francisco, United States	Moderate	Contested	Paid	—	No	Yes	Web	Stable
Semrush CopilotFounded 2008 · Boston, United States	Moderate	Contested	Paid	—	No	Yes	Web	Rising
ActiveCampaign PredictFounded 2003 · Chicago, United States	Moderate	Contested	Paid	—	No	Yes	Web	Rising
Agorapulse Social AIFounded 2011 · Paris, France	Moderate	Contested	Freemium	—	Yes	Yes	Web	Rising

Exact opportunity and saturation scores for all 6 of these, and where each ranks in Marketing.

See them free for 7 days

What it ships with

Capabilities & who uses it

The capabilities Clearbit B2B Enrich exposes to builders and the verticals it currently serves.

AI Capabilities

Data ExtractionClassification

Industry Verticals

MarketingSoftware

Tagged

Clearbit B2B Enrich shows up when builders search for these

data enrichmentB2Bfirmographic

Similar tools · Marketing

Alternatives to Clearbit B2B Enrich

Products still running that do the same job, from the marketing market and related ones, closest match first.

See the Marketing market

Marketing

Mutiny Web Personalization

AI website personalization for B2B

★ 4.4Opportunity High

Paid

Marketing

RollWorks ABM Pro

Account-based marketing platform with AI

★ 4.3Opportunity Moderate

Paid

Marketing

Semrush Copilot

AI SEO assistant and keyword research

★ 4.5Opportunity Moderate

Paid

Marketing

ActiveCampaign Predict

Predictive sending and lead scoring

★ 4.4Opportunity Moderate

Paid

Marketing

Agorapulse Social AI

Social media management with ROI tracking

★ 4.4Opportunity Moderate

Freemium

Marketing

Brand24 Monitor

Real-time brand and keyword monitoring

★ 4.4Opportunity Moderate

Freemium

Featured in

Clearbit B2B Enrich across FalcoScan

Questions

Clearbit B2B Enrich: common questions

Is Clearbit B2B Enrich still running?

Clearbit B2B Enrich was acquired by HubSpot in 2023. HubSpot completed its purchase of Clearbit on 4 Dec 2023. Clearbit's marketing data tools were folded into HubSpot's platform.

Who acquired Clearbit B2B Enrich?

HubSpot acquired Clearbit B2B Enrich in 2023 (hubspot.com).

Source: hubspot.com ↗

Is Clearbit B2B Enrich free?

No. Clearbit B2B Enrich is a paid product.

What are the best alternatives to Clearbit B2B Enrich?

The closest alternatives to Clearbit B2B Enrich that are still running, matched on the AI capabilities, uses and audience they share, are Mutiny Web Personalization, RollWorks ABM Pro, Semrush Copilot, ActiveCampaign Predict, and Agorapulse Social AI.

Where is Clearbit B2B Enrich based?

Clearbit B2B Enrich is headquartered in San Francisco, United States.

Does Clearbit B2B Enrich have an API?

Yes. Clearbit B2B Enrich offers an API.

Who is Clearbit B2B Enrich for?

Clearbit B2B Enrich is built for marketers and sales teams.

How do I sign in to Clearbit B2B Enrich?

Sign in on Clearbit B2B Enrich's own website, clearbit.com. FalcoScan reviews Clearbit B2B Enrich but does not run its accounts, so logins, passwords and billing are handled by Clearbit B2B Enrich directly.

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