Design

Hotjar Recordings

Session recordings and heatmaps for UX

Visit Hotjar Recordings
★4.4ratingPricing · FreemiumRising
The FalcoScan Intel PanelHotjar Recordings · Design
Data updated 2 November 2026
Opportunity
Moderate
Band
Saturation
Contested
Band
Wrapper risk
Low
Band
Momentum
Rising
Market trend
Rating
4.4
of 5 · FalcoScan rating

Design AI has a narrow moat on average, from the moat scores of its rated products. What protects Design AI tools, and the widest moats

The Brief

What Hotjar Recordings does

Watch real user sessions and view heatmaps to understand where users click and drop off.

How Hotjar Recordings compares with its closest alternatives

All 5 closest alternatives have a free plan, as Hotjar Recordings does. 4 of the 5 offer an API, as Hotjar Recordings does. Hotjar Recordings offers a web app. Of the alternatives, all 5 offer a web app. Hotjar Recordings was founded in 2014; the alternatives were founded between 2013 and 2021, 1 of them earlier. Hotjar Recordings is based in Saint Julian's, Malta; 1 of the 4 alternatives with a known headquarters is in Malta too, and the others in the United States, Australia and the United Kingdom.

Market position · Design

How Hotjar Recordings compares in Design

Hotjar Recordings has moderate opportunity and sits in the top third of 352 live Design tools on FalcoScan. Across Design, the average opportunity score is 52.4 and the average saturation score 41.5. FalcoScan rates Hotjar Recordings's own market position as contested. 54 of the 352 operating Design tools have hot momentum, and FalcoScan has recorded 23 shutdowns in the category.

Hotjar Recordings compared with its closest alternatives
ProductOpportunitySaturationPricingPricing fromFree planAPIPlatformsMomentum
Hotjar RecordingsFounded 2014 · Saint Julian's, MaltaModerateContestedFreemium—YesYesWebRising
Hotjar AI HeatmapsFounded 2017 · Saint Julian's, MaltaModerateContestedFreemium—YesYesWebDeclining
Useberry TestingFounded 2021ModerateContestedFreemium—YesNoWebRising
UXCam Mobile AnalyticsFounded 2013 · New York, United StatesModerateOpenFreemium—YesYesWebRising
Dovetail Research AIFounded 2019 · Sydney, AustraliaModerateContestedFreemium—YesYesWebStable
Maze TestingFounded 2020 · London, United KingdomModerateContestedFreemium—YesYesWebHot

Exact opportunity and saturation scores for all 6 of these, and where each ranks in Design.

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What it ships with

Capabilities & who uses it

The capabilities Hotjar Recordings exposes to builders and the verticals it currently serves.

AI Capabilities
ClassificationData Extraction
Industry Verticals
SoftwareMarketing
Tagged

Hotjar Recordings shows up when builders search for these

heatmapsrecordingsUX
Similar tools · Design

Alternatives to Hotjar Recordings

Products still running that do the same job, from the design market and related ones, closest match first.

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Dovetail Research AI

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Maze Testing

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Maze User Research

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Featured in
Questions

Hotjar Recordings: common questions

Is Hotjar Recordings free?

Hotjar Recordings has a free tier, with paid plans.

What are the best alternatives to Hotjar Recordings?

The closest alternatives to Hotjar Recordings that are still running, matched on the AI capabilities, uses and audience they share, are Hotjar AI Heatmaps, Useberry Testing, UXCam Mobile Analytics, Dovetail Research AI, and Maze Testing.

Is Hotjar Recordings still running?

Yes. As of 2 November 2026, FalcoScan lists Hotjar Recordings as operating at contentsquare.com.

Where is Hotjar Recordings based?

Hotjar Recordings is headquartered in Saint Julian's, Malta.

Does Hotjar Recordings have an API?

Yes. Hotjar Recordings offers an API.

Who is Hotjar Recordings for?

Hotjar Recordings is built for designers and product teams.

How do I sign in to Hotjar Recordings?

Sign in on Hotjar Recordings's own website, contentsquare.com. FalcoScan reviews Hotjar Recordings but does not run its accounts, so logins, passwords and billing are handled by Hotjar Recordings directly.

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