Social

Zoho Social

Social media management for businesses in the Zoho ecosystem

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★4.3ratingPricing · Freemium from $15/moStable
The FalcoScan Intel PanelZoho Social · Social
Data updated 2 November 2026
Opportunity
Low
Band
Saturation
Contested
Band
Wrapper risk
Low
Band
Momentum
Stable
Market trend
Rating
4.3
of 5 · FalcoScan rating

Social AI has no moat to speak of on average, from the moat scores of its rated products. What protects Social AI tools, and the widest moats

The Brief

What Zoho Social does

Zoho Social is a social media management tool that the page describes as AI-ready social media management for businesses and agencies. Named features include AI-based best-time posting predictions, Custom Queues for publishing slots by day of the week, a publishing calendar, a monitoring dashboard, analytics with custom reports, a brand health dashboard, direct Instagram scheduling, and an agency dashboard for client accounts. Named integrations are Zoho CRM, Zoho Desk, and Canva. The FAQ lists X, Instagram, Facebook, Google Business Profile, LinkedIn, YouTube, Pinterest, Mastodon, and TikTok as supported platforms. Mobile apps are available for iOS and Android. Business plans are Standard, Professional, and Premium, with Agency and Agency Plus plans. The page offers a 15-day free trial and does not list dollar amounts.

How Zoho Social compares with its closest alternatives

All 5 closest alternatives have a free plan, as Zoho Social does. Among the 5 that list a starting price, the cheapest is Buffer at $6 a month and the median is $22. Zoho Social starts at $15 a month, below that median. All 5 offer an API, as Zoho Social does. Zoho Social offers a web app. Of the alternatives, all 5 offer a web app. Zoho Social was founded in 2015; the alternatives were founded between 2008 and 2020, 3 of them earlier. The alternatives with a known headquarters are in Spain, the United Kingdom and Canada.

Market position · Social

How Zoho Social compares in Social

Zoho Social has low opportunity and sits in the bottom third of 251 live Social tools on FalcoScan. Across Social, the average opportunity score is 53.5 and the average saturation score 56.2. FalcoScan rates Zoho Social's own market position as contested. 16 of the 251 operating Social tools have hot momentum, and FalcoScan has recorded 8 shutdowns in the category.

Zoho Social compared with its closest alternatives
ProductOpportunitySaturationPricingPricing fromFree planAPIPlatformsMomentum
Zoho SocialFounded 2015LowContestedFreemium$15/moYesYesWebStable
RadaarFounded 2020ModerateOpenFreemium$9/moYesYesWebStable
MetricoolFounded 2016 · Madrid, SpainHighContestedFreemium$22/moYesYesWebHot
SendibleFounded 2009 · London, United KingdomLowOpenFreemium$29/moYesYesWebStable
BufferFounded 2010 · Remote-firstLowCrowdedFreemium$6/moYesYesWeb, MobileStable
HootsuiteFounded 2008 · Vancouver, CanadaLowCrowdedFreemium$99/moYesYesWebStable

Exact opportunity and saturation scores for all 6 of these, and where each ranks in Social.

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What it ships with

Capabilities & who uses it

The capabilities Zoho Social exposes to builders and the verticals it currently serves.

AI Capabilities
AnalyticsContent Generation
Industry Verticals
Marketing
Tagged

Zoho Social shows up when builders search for these

zohocrm-integrationschedulingmonitoringleads
Similar tools · Social

Alternatives to Zoho Social

Products still running that do the same job, from the social market and related ones, closest match first.

See the Social market
Social
Radaar

Social media management for growing teams and freelancers

★ 4.4Opportunity Moderate
Freemium
Social
Metricool

Social media analytics and scheduling for every platform

★ 4.6Opportunity High
Freemium
Social
Sendible

Social media management platform built for agencies

★ 4.4Opportunity Low
Freemium
Social
Buffer

Simple social media scheduling and analytics for creators

★ 4.5Opportunity Low
Freemium
Social
Hootsuite

Enterprise social media management platform for large teams

★ 4.3Opportunity Low
Freemium
Social
Typefully

AI writing tool for X (Twitter) threads and newsletters

★ 4.6Opportunity High
Freemium
Featured in
Questions

Zoho Social: common questions

Is Zoho Social free?

Zoho Social has a free tier, with paid plans from $15 a month.

What are the best alternatives to Zoho Social?

The closest alternatives to Zoho Social that are still running, matched on the AI capabilities, uses and audience they share, are Radaar, Metricool, Sendible, Buffer, and Hootsuite.

Is Zoho Social still running?

Yes. As of 2 November 2026, FalcoScan lists Zoho Social as operating at zoho.com.

Does Zoho Social have an API?

Yes. Zoho Social offers an API.

Who is Zoho Social for?

Zoho Social is built for zoho users and SMBs.

How do I sign in to Zoho Social?

Sign in on Zoho Social's own website, zoho.com. FalcoScan reviews Zoho Social but does not run its accounts, so logins, passwords and billing are handled by Zoho Social directly.

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