Design

Affinity Designer

Professional vector design: one-time purchase, no subscription

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Acquired★4.7ratingPricing · Paid from $70/moRising

What happened to Affinity Designer?

Affinity Designer was acquired by Canva in 2024.

Canva acquired Serif, maker of Affinity, in Mar 2024. In Oct 2025 Designer, Photo and Publisher were replaced by one free app called Affinity.

Source: macrumors.com ↗Its AI Graveyard record →AI products shut down or acquired in 2024 →Everything Canva has bought →

The FalcoScan Intel PanelAffinity Designer · Design
Data updated 2 November 2026
Opportunity
Low
Band
Saturation
Open
Band
Wrapper risk
Low
Band
Momentum
Rising
Market trend
Rating
4.7
of 5 · FalcoScan rating

Design AI has a narrow moat on average, from the moat scores of its rated products. What protects Design AI tools, and the widest moats

The Brief

What Affinity Designer does

Affinity Designer is the most powerful alternative to Adobe Illustrator at a one-time price. Vector and raster design in one app, pixel-perfect precision, and blazing performance. Beloved by designers who refuse to pay Adobe's subscription fees.

How Affinity Designer compares with its closest alternatives

2 of the 5 closest alternatives have a free plan; Affinity Designer does not. Among the 4 that list a starting price, the cheapest is Concepts App at $10 a month and the median is $16.50. Affinity Designer starts at $70 a month, above that median. None of the 5 offers an API; FalcoScan's records show none for Affinity Designer. Affinity Designer offers a desktop app. Of the alternatives, 3 offer a desktop app. Affinity Designer was founded in 2015; the alternatives were founded between 1987 and 2017, 3 of them earlier. Affinity Designer is based in Nottingham, United Kingdom; none of the 4 alternatives with a known headquarters is in the United Kingdom. They are in the United States, Germany and Australia.

Market position · Design

How Affinity Designer compares in Design

Affinity Designer has low opportunity and sits in the bottom third of 352 live Design tools on FalcoScan. Across Design, the average opportunity score is 52.4 and the average saturation score 41.5. FalcoScan rates Affinity Designer's own market position as open. 54 of the 352 operating Design tools have hot momentum, and FalcoScan has recorded 23 shutdowns in the category.

Affinity Designer compared with its closest alternatives
ProductOpportunitySaturationPricingPricing fromFree planAPIPlatformsMomentum
Affinity DesignerFounded 2015 · Nottingham, United KingdomLowOpenPaid$70/moNoNoDesktopRising
Adobe IllustratorFounded 1987 · San Francisco, United StatesLowContestedPaid$20/moNoNoDesktopStable
IllustratorFounded 1987 · San Francisco, United StatesLowContestedPaid$20/moNoNoDesktopStable
VectornatorFounded 2017 · Berlin, GermanyLowOpenFreemium—YesNoMobile, DesktopRising
ProcreateFounded 2011 · Hobart, AustraliaLowOpenPaid$13/moNoNoMobileRising
Concepts AppFounded 2015LowOpenFreemium$10/moYesNoMobileStable

Exact opportunity and saturation scores for all 6 of these, and where each ranks in Design.

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What it ships with

Capabilities & who uses it

The capabilities Affinity Designer exposes to builders and the verticals it currently serves.

AI Capabilities
AI FillsSmart Selection
Industry Verticals
DesignCreative
Tagged

Affinity Designer shows up when builders search for these

vectorone-time-purchaseAdobe-alternativeillustrationlogos
Similar tools · Design

Alternatives to Affinity Designer

Products still running that do the same job, from the design market and related ones, closest match first.

See the Design market
Design
Adobe Illustrator

The industry standard vector design tool, now with Firefly AI

★ 4.8Opportunity Low
Paid
Design
Illustrator

The gold standard for vector design and illustration

★ 4.8Opportunity Low
Paid
Design
Vectornator

Free vector design tool for iPad and Mac

★ 4.4Opportunity Low
Freemium
Design
Procreate

The iPad illustration app loved by millions of artists

★ 4.9Opportunity Low
Paid
Design
Concepts App

Infinite sketching and design canvas for iPad and Apple Pencil

★ 4.6Opportunity Low
Freemium
Design
Sketch

The original Mac design tool, now with AI features

★ 4.5Opportunity Low
Paid
Featured in
Questions

Affinity Designer: common questions

Is Affinity Designer still running?

Affinity Designer was acquired by Canva in 2024. Canva acquired Serif, maker of Affinity, in Mar 2024. In Oct 2025 Designer, Photo and Publisher were replaced by one free app called Affinity.

Who acquired Affinity Designer?

Canva acquired Affinity Designer in 2024 (macrumors.com).

Source: macrumors.com ↗

Is Affinity Designer free?

No. Affinity Designer is a paid product from $70 a month.

What are the best alternatives to Affinity Designer?

The closest alternatives to Affinity Designer that are still running, matched on the AI capabilities, uses and audience they share, are Adobe Illustrator, Illustrator, Vectornator, Procreate, and Concepts App.

Where is Affinity Designer based?

Affinity Designer is headquartered in Nottingham, United Kingdom.

Does Affinity Designer have an API?

FalcoScan's records show no public API for Affinity Designer.

Who is Affinity Designer for?

Affinity Designer is built for designers, professionals, and freelancers.

How do I sign in to Affinity Designer?

Sign in on Affinity Designer's own website, affinity.studio. FalcoScan reviews Affinity Designer but does not run its accounts, so logins, passwords and billing are handled by Affinity Designer directly.

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