Gladly replaces ticket-based support with a people-centric model — one conversation thread per customer across all channels, with AI that handles routine tasks and surfaces context.
How Gladly compares with its closest alternatives
3 of the 5 closest alternatives have a free plan; Gladly does not. Among the 4 that list a starting price, the cheapest is IntellAgents at $20 a month and the median is $32.50. 4 of the 5 offer an API, as Gladly does. Gladly offers a web app. Of the alternatives, all 5 offer a web app. Gladly was founded in 2014; the alternatives were founded between 2001 and 2020, 1 of them earlier. Gladly is based in San Francisco, United States; 1 of the 3 alternatives with a known headquarters is in the United States too, and the others in Hong Kong and France.
Market position · Support
How Gladly compares in Support
Gladly has moderate opportunity and sits in the middle third of 231 live Support tools on FalcoScan. Across Support, the average opportunity score is 68.1 and the average saturation score 39.7. FalcoScan rates Gladly's own market position as open. 63 of the 231 operating Support tools have hot momentum, and FalcoScan has recorded 3 shutdowns in the category.
Gladly compared with its closest alternatives
Product
Opportunity
Saturation
Pricing
Pricing from
Free plan
API
Platforms
Momentum
GladlyFounded 2014 · San Francisco, United States
Moderate
Open
Paid
—
No
Yes
Web
Rising
KustomerFounded 2015 · San Francisco, United States
The closest alternatives to Gladly that are still running, matched on the AI capabilities, uses and audience they share, are Kustomer, Kayako, IntellAgents, Wati, and Crisp.
Is Gladly still running?
Yes. As of 2 November 2026, FalcoScan lists Gladly as operating at gladly.ai.
Where is Gladly based?
Gladly is headquartered in San Francisco, United States.
Does Gladly have an API?
Yes. Gladly offers an API.
Who is Gladly for?
Gladly is built for enterprises, retail, and e commerce.
How do I sign in to Gladly?
Sign in on Gladly's own website, gladly.ai. FalcoScan reviews Gladly but does not run its accounts, so logins, passwords and billing are handled by Gladly directly.